Tourism Prince George

Operating on the traditional territory of the Lheidli T’enneh First Nation, Tourism Prince George exists to attract visitors, increase their length of stay, encourage them to share their amazing experiences with the world, and, ultimately, increase the direct and indirect economic benefits to Prince George and the surrounding Northern Region. Our Vision is for Prince George to be BC’s year-round “Northern Basecamp To Adventure”, a vibrant destination known for its diverse wilderness experiences, urban adventures, and iconic events.